Monday, February 08, 2010
Recently, several students in Penn State's College of Communications who worked on a group project for an advertising campaigns course made presentations to board members for an independent school in State College. Some of their ideas might be part of the school's overall development and marketing approach in the future. (more)
Friday, February 05, 2010
The geographic location of a corporation's headquarters affects its approach to social responsibility, according to research supported by the Arthur W. Page Center for Integrity in Public Communication at Penn State. (more)
Friday, February 05, 2010
Health information written by a doctor is rated as more credible when it appears on a Web site than in a blog or a homepage, according to a study of college students. The findings highlight the relative importance of different online sources to people who seek health information on the Internet. "Most people look for health information online by keying disease symptoms into various search engines," said S. Shyam Sundar, distinguished professor of communications, Penn State. "But the results of that search could range from experts at the Mayo Clinic to somebody's personal blog." (more)
Wednesday, February 03, 2010
Eight new board members from major companies such as The Ad Council, Baltimore Orioles and CBS Radio were elected to serve on the Penn State Advertising/Public Relations Alumni Network Group, affiliated with the Penn State College of Communications. The board members will represent more than 9,000 Penn State graduates with degrees in advertising and public relations and/or professional experience in those fields. The Alumni Program Group (APG) sponsors programs, mentors students and provides networking opportunities for current students and alumni in the college. (more)
Thursday, January 28, 2010
A 2009 Penn State graduate with a degree in advertising/public relations returned to campus this month, driving the Oscar Mayer Wienermobile as part of a 12-day trip to central Pennsylvania. (more)
Wednesday, January 27, 2010
The Association for Women in Sports Media (AWSM) has awarded Jocelyn Syrstad, a junior journalism major, an internship scholarship -- part of a program that recognizes a select and talented group of female undergraduate students pursuing careers in sports journalism. (more)
Thursday, January 21, 2010
Three Penn State journalism students earned summer internships covering specific professional baseball teams after emerging from a competitive application process for a program coordinated by Major League Baseball. (more)
Tuesday, January 19, 2010
A respected journalist who serves as president of the American Society of News Editors will present the annual Oweida Lecture in Journalism Ethics at 7 p.m. on Feb. 23, in Kern Auditorium on the University Park campus of Penn State. The lecture is free and open to the public. (more)
Wednesday, January 13, 2010
Mary Beth Oliver, a faculty member of the Department of Film-Video and Media Studies at Penn State, has been named distinguished professor of communications by Penn State's Office of the President. (more)
Wednesday, January 06, 2010
The HUB-Robeson Galleries' Art on the Move program will showcase a photography exhibit by Michelle Bixby in the West Halls' Cultural Lounge. The exhibit will run through March 14. The Art on the Move program focuses primarily on artwork of Penn State students and alumni, and seeks to contribute to the HUB-Robeson Galleries' mission to advance the well-rounded education of Penn State students by exhibiting a diverse selection of art. (more)
