Monday, August 09, 2010
Although many Internet services and sites allow customization and personalization that make visits online more efficient and enjoyable, two recent studies found that privacy concerns limit how both the most technology-savvy users and those with less expertise utilize opportunities to customize or personalize their online experiences. Results of the research by Penn State Distinguished Professor S. Shyam Sundar and Sampada S. Marathe of the Media Effects Laboratory in the College of Communications appear in the current issue of Human Communication Research. (more)
Monday, March 22, 2010
Helen Kollar-McArthur, a Penn State student majoring in women's studies, doesn't have to worry about poor reception, dropped calls or overage charges. That's because she doesn't have a cell phone. In a mobile journalist video, she defends her decision and asks a Penn State communications expert to explain research examining the disconnection some feel when they call and text-message rather than communicate face to face. (more)
Wednesday, October 14, 2009
Research Unplugged begins its 13th season at noon today (Oct. 14), in the gallery of the Penn State Downtown Theatre Centre on Allen Street, State College. The series brings researchers from diverse fields into a casual forum open to the entire community to discuss their field in plain language, with an emphasis on inclusive conversation. The event is free and open to the public. (more)
Thursday, September 03, 2009
As the ever-growing network of digital media speeds through the start of the 21st century, adding "interactive" options at an almost dizzying pace, a group of Penn State communications researchers plans to evaluate how all that interactivity really affects those who consume the media. (more)
Wednesday, August 26, 2009
"Shows like American Idol have completely changed how audiences watch television," according to S. Shyam Sundar, distinguished professor of communications. The real change, he said, came when the audience became part of the production. "It's the tantalizing possibility of shaping the show that is offered to viewers week in and week out." (more)
Sunday, May 25, 2008
The interactive look and feel of a corporate Web site could help shape positive perceptions about the organization if the site includes a likeable design and features that engage the target audience, especially job seekers, according to Penn State media researchers. (more)
Friday, May 23, 2008
Video games that energize players and induce a positive mood could also enhance creativity, according to Penn State media researchers. However, the study also finds that players who were not highly energized and had a negative mood, registered the highest creativity. (more)