Friday, February 06, 2009
Mary Beth Oliver, a professor in the Department of Film-Video and Media Studies in the College of Communications, has co-edited the third edition of one of the leading reference books in the field of media effects. (more)
Sunday, May 25, 2008
The interactive look and feel of a corporate Web site could help shape positive perceptions about the organization if the site includes a likeable design and features that engage the target audience, especially job seekers, according to Penn State media researchers. (more)
Friday, May 23, 2008
Video games that energize players and induce a positive mood could also enhance creativity, according to Penn State media researchers. However, the study also finds that players who were not highly energized and had a negative mood, registered the highest creativity. (more)